(Webinar Recording) Create a Culture of Health through the ICU or “I See You” Campaign

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Research suggests that a positive climate and a supportive workplace culture, expressed through leadership and values, may help enhance employee health and well-being. The ICU or “I See You” campaign, created by DuPont and made available to other employers through the partnership, encourages compassionate workplace relationships, destigmatizes emotional distress, and steers employees to available resources when appropriate. This webinar gives you an overview about healthy cultures and how your company can implement this innovative free program.

  • Understand the impact of organization culture to a company’s bottom line in terms of lost productivity and impact on job performance.
  • Learn about the ICU Campaign, an easy-to-use tool to facilitate a supporting culture where employers and employees “see” one another in the workplace and encourage help seeking by those who need support and services.
  • Hear how early adopters have planned implementation of the initiative and review the steps you can take to bring ICU to your company.


  • Kate Burke, MA, Associate Director, Partnership for Workplace Mental Health, American Psychiatric Foundation


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