Could Adjusting Benefits Help You Retain Employees?
By Ray DiGiovanni, Vice President, Group Protection, Lincoln Financial Group; Glenn Pransky, Scientific Advisor, Lincoln Financial Group
American employees have different priorities and expectations following the COVID-19 pandemic, which radically changed what they want and expect from workplaces. As a result, record numbers of employees have changed jobs, and employers face competition for talent at all levels.1 Understanding the new realities — especially when it comes to younger, more mobile generations — is key to successful recruitment and retention.2
When employees consider changing jobs, they’re primarily motivated by flexibility, salary, career growth, and working conditions. When these factors are similar, a large poll shows that benefits are a deciding factor for more than 75% of potential job-changers and that healthcare is the most important benefit.3
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